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For Immediate Release
October 22, 2013

Media Contact:
Bill Ekern
Community Development Director
City of Redwood City
650.780.7293
bekern@redwoodcity.org

Crossing 900 Development Breaks Ground in Downtown Redwood City Largest development in downtown Redwood City history since the Theatre Way Project will bring 1,000 more employees to Downtown once complete in 2015.

Redwood City, CA - Crossing 900, the largest development since the completion of the Theatre Way project, will commence construction on Wednesday, October 23, 2013. A formal ground breaking ceremony will take place at the project site at noon on Friday, November 8, 2013. Crossing 900 will reside at what is now a City parking lot on Middlefield Road, adjacent to the Redwood City Caltrain station, and across from the Theatre Way retail/cinema complex. Formerly called Redwood Tower, this project is a new link between the Sequoia Station shopping center, the Caltrain station, Theatre Way and Downtown Redwood City. This newest addition to Redwood City's thriving downtown is a key component of the vision contained in the Downtown Precise Plan that has helped ignite what is considered a renaissance of Redwood City's downtown.

Crossing 900 will be a mid-rise office building consisting of 300,000 square feet of brand new Class A office space, approximately 5,000 square feet of retail/restaurant space, more than 900 covered parking spaces, and the capacity to accommodate up to 1,000 employees once completed in 2015. With the addition of 1,000 new employees to the downtown workforce, the project is expected to: help increase downtown spending supporting the economic vitality of our businesses, attract potential new retail businesses to complement the thriving restaurant base, and reduce our carbon foot print as more people travel to work and walk to nearby businesses.
  
"Crossing 900 will be another signature project that makes Downtown Redwood City the downtown on the entire Peninsula," exclaims Mayor Aguirre. "It is yet another reminder that we are no longer the sleepy Redwood City of yesterday. Employers want to set up shop here, employees want to work in a bustling downtown that is next to every mode of public transportation, and residents and visitors alike want to shop, dine, and celebrate our cultural events at Courthouse Square. Crossing 900 will add to the fabric of downtown and everything the City has to offer." 

In order to complete the project, both of the Middlefield and Winslow lots will be closed for the construction and related staging activities. Acknowledging that construction is disruptive and can increase the challenge of finding parking in preferred locations, the City is implementing strategies to help residents and visitors find available parking. A recent study of Redwood City's downtown parking reveals that there is currently capacity both during the day and in the evenings, including on Friday and Saturday nights when visitor trips are at their highest.

The Jefferson Garage has available parking during the weekdays for only $.25 an hour. During weekday evenings starting at 5:30pm and on weekends, the San Mateo County garage at Middlefield and Veterans opens up for FREE to the general public.  

"We understand that folks want to park as close as they can to their destination especially at night," explains City Manager, Bob Bell. "Redwood City is a safe city with 797 free parking spaces in the County garage just a five minute walk away on the weeknights and weekends. And with our weekend shuttle and other programs, we are going to do what we can to help visitors make that parking choice."

The City's strategy includes FREE "limo" style shuttle vans equipped with flat screen TVs running from the County Garage to the downtown core, weekend "parking ambassadors" to guide people to available spaces, new signage along Veteran's, Broadway and Jefferson streets directing people to free County Garage parking on weeknights and weekends, and extensive outreach. 

Shuttle Service
 The City will be operating a free shuttle service from the County Garage throughout the Downtown Core on a trial basis on Friday and Saturday nights from 6:00pm to 11:00pm beginning Friday, October 11, 2013 thru Saturday, January 4, 2014. (Due to scheduled events and related street closures, the shuttle will not be in operation on Saturday, December 7 for Hometown Holidays.)  The initial plans for the route will proceed down Middlefield with connections to Broadway, Main Street, and Theatre Way.  The route is subject to revisions based on ridership.  The shuttle is able to hold up to 30 passengers and will have various stops.  It will circulate continuously during this time frame to offer County Garage parkers a viable transportation means to get to the Downtown Core and its related businesses. 
  
Ambassador Program
 Friday, October 11, 2013 thru Saturday, January 4, 2014, ambassadors will be on hand at the County Garage Lot, Theatre Way/Broadway, and Theatre Way/Middlefield intersections to direct Downtown visitors to available parking options on Friday and Saturday evenings from 5:30pm to 9:30pm.    

There are a variety of parking options in Downtown Redwood City.  As the entertainment capital of the Peninsula, it's easier to locate a space if you plan ahead.   

To access a helpful printable map with parking locations and rates, more background on this project, and to sign up for Crossing 900 updates, please visit www.redwoodcity.org/crossing900.

Visit Redwood City's award-winning website at www.redwoodcity.org for information about the City and its services, the community, recreation programs, education, and local business. Subscribe to Redwood City's email newsletter and other City documents by visiting www.redwoodcity.org/newsletters.

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